As a normal 90's kid, I am also from an Engineering background who doesn't like to be an engineer. I studied engineering just for the sake of studying. After completing my UG I got offer from a Power plant instrumentation design company in Adyar, Chennai. After working there as a Management Trainee for more than a year and so. I planned to leave the job and start to chase behind my passion.
After quitting the job, I planned to do my masters in marketing. How come suddenly an engineer wants to turn out to be a marketer? It may sounds like a usual Kollywood movie genre but still, it's all because of my father who started his carrier as a direct sales marketer and over a period of time who became a pioneer in his automotive marketing field which inspired me to get into that profession but I planned to get into that with a proper adequate knowledge through a professional course.
It's not that easy to become a Digital Marketing Professional. As like normal other normal freshers who are looking for a job. I have also started my marketing carrier as a digital marketing intern in FULL creative, Chennai. After 5 months of internship, I became a full time employee as Jr.SEO analyst. But over a period of time my passion towards data's and strategy grabs me towards paid marketing. For the past 2.5 Years, I have explored the different verticals of digital marketing platforms like Website optimisation, Paid search & Display marketing, Running drip campaigns, Lead generation, Paid Social Media conversion optimisation etc.,
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